Of the 12 speakers at the Big Seminar, Ted Ciuba was the one guy that didn't come across as genuine. He's got that style of slick presentation that dates back to the old medicine show salesman. He likes to flash hundred-dollar bills and starts sentences with 'Friends..'.

One thing I can say is that he's featured at a lot of seminars and many internet marketers I trust do projects with him so he's probably OK.

Ted got his start in direct mail and tells us that he uses his websites to drive people onto his offline marketing. He suggests that you diversify your income streams so that if one stream becomes obsolete or outlawed, you can continue to make money.

Ted spends some time talking about headline techniques, increasing conversions and applying offline tactics to the Internet. It wasn't new information to me but if you're unfamiliar with these techniques, there's some value in what he had to say.

He also told us that if we didn't have a product, to buy licensing rights but take what you get from the licensing package and improve on it. He suggested a private consultation as a good, unique bonus.

Like Fred Gleeck, Ted uses a funnel-type, back-end system.

• Free Report

• Book & Tape ($20-40)

• Manual or Cassette package ($100)

• Course ($300-700)

• Advanced package ($1,000)

• Seminars, Workshops ($1,500-5,000)

He also suggests writing a book for instant credibility. Ted generously provided all the attendees with a copy of his book "Mail Order in the Internet Age" which is an older book (1996) but still contains some relevant info.

All in all, this was the one presentation where I didn't get a lot of info that will have an impact on my sales.

Ted Ciuba was one of the featured speakers at The Big Seminar in Dallas

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